Kidzilla (age 5) recently flew with Grandpa and Grandma back to SFO from OKC (via DEN? ORD?). They were non-reving on UAL (yeah, that was my kid, taking up your coveted first class seat, sorry about that). Not only did the pilots give him a set of wings (which he wore for 3 days straight I'm told), they also gave him a trading card of the airplane he flew on. Photo on the front and stats on the back. He loves it! I wish I could get my hands on some more. That's the first time on ANY airline that he's ever been given anything.
Thanks to those UAL pilots who still have time to make a little kid's day, it really meant a lot to him.